Video.Should-know
What is AI Search? The Evolution from Keywords to Vector Search & RAG
IBM Technology.June 16, 2025
Description
An accessible explanation of how search is moving from simple keyword matching toward AI-powered retrieval using vector search, semantic understanding, and retrieval-augmented generation.
Official video embed
IBM Technology
IBM Technology
This video is hosted by a third-party provider. It will load only after you choose to press Play.
This video can load through the original platform's official player where available.
Open original sourceKey Takeaways
- Traditional search relies heavily on matching keywords.
- Vector search helps retrieve information based on meaning, not just exact words.
- RAG combines retrieval with generation so AI systems can answer using external information.
- AI search changes what users expect from search: more direct, conversational, and context-aware results.